TUSHY: YOUR BUTT DESERVES BETTER
Despite proven hygienic and comfort benefits, only 11% of Americans own a bidet. Our days are dynamic, however, and our butts unknowingly endure a lot, yet they're never thanked for it. Tushy is going on the offensive in defense of keesters everywhere. We will let the world know that it’s finally time to treat your butt better.
SOCIAL
On Instagram we’ll highlight static images of more scenarios where our rumps are taken for granted and mistreated.
COACHELLA ACTIVATION
At Coachella we’ll provide a full-scale Porta Potty makeover, turning traditional festival stalls into upscale restrooms. Each will offer a Tushy Bidet experience, leaving your rump feeling fully supported.
TUSHY BITES BACK
On X, Tushy will assert its supremacy over top toilet paper brands, commenting on select posts that place too much belief in disintegrating cubes of paper.
KEKE TALKS TUSHY
Tushy will create a National Butt Awareness Day, championing the underserved glutes that experience a world we know little about. We’ll partner with Keke Palmer to leverage her ingenious comedic tone and delivery to bring awareness to our cause.